About Us

Making Learning Fun & Effortless for Kids and Parents

As parents, we all want the best for our children. We want them to love learning, explore new ideas, and develop essential skills—but in a way that’s natural, engaging, and fun.

Yet, with the rise of screens and busy schedules, finding the right tools to support our children's development can feel overwhelming.

That’s where Clever Book comes in.

Born from a Mother’s Dream

When Maya was expecting her first child, she envisioned a world where education wasn’t a chore but an adventure. In 2010, she left behind a high-powered career as a CEO to create Clever Book Publishing House—a brand dedicated to making learning fun, interactive, and accessible for children.

Since then, Clever Book has grown into a trusted name for educational cards and books, helping thousands of families in Bulgaria and beyond. Our products are designed for real life—whether at home, on the go, or during everyday moments of curiosity.

Bringing Clever Book to the UK

Now, we’re excited to bring Clever Book to UK parents and educators. Our beautifully illustrated, hands-on learning materials are perfect for sparking curiosity, strengthening essential skills, and creating meaningful moments with your child.

No matter if you're looking for a travel-friendly way to keep your little one engaged, a quiet screen-free activity for winding down, or a playful way to introduce numbers and letters, you'll find something here to make learning feel effortless and fun.